Can Innovation help the Base of Poverty Rise?
Sidney | March 1, 2009
In 1998, C.K. Prahalad and Stuart L. Hart introduced an idea to target over four billion people globally who make less than $1,500 US annually, known as the Base of the Pyramid(BoP), to co-develop a culturally-competent, commercial model with large multinational corporations that could improve and sustain lives in BoP communities. The model was further [...]


